Date: Mon, 6 Jan 1997 09:14:36 -0500 From: Wayne Glowka Subject: Re: Soccer Moms > "Soccer moms" is WOTY--it just came out on Reuters/AP. I thought >"Ebonics" was vastly more significant, but to each his or her own. > How did "soccer moms" break out? I believe the phrase was used in a tv >commercial for a minivan--the Nissan Quest, or another model. WOTY and a >President from an advertising copywriter! I'd appreciate any citations that anyone can find. I heard it first on tv at the Republican convention. Actually, the winner was "mom" since the nomination also mentioned "minivan moms" and "waitress moms." Wayne Glowka Professor of English Director of Research and Graduate Student Services Georgia College & State University Milledgeville, GA 31061 912-453-4222 FAX: 912-454-0873 Office: Arts & Sciences 3-04 wglowka[AT SYMBOL GOES HERE]