SUPER BOWL INDEX
"Super Bowl Index" or "SBI" has been used, for obvious reasons. I don't
have Nexis handy, but this January 1996 article is from
SUPER BOWL COULD BE SUPER FOR INVESTORS
By Greg Fields
Knight-Ridder News Service
(...) The SBI calls for an up year for the market if the Super Bowl is won
by an original National Football League team before its merger with the
American League created the modern-day NFL. Conversely, it will be a down
year if a team from the old AFL prevails.
So no matter who wins Super Bowl XXX on Sunday, the market will rally.
Because both contenders--the Pittsburgh Steelers and the Dallas Cowboys--were
original NFL franchises. (Yes, the Steelers are an AFC team today, but that
switch came later.)
So 1996 is bound to be an up year because of the Super Bowl, says Robert
Stovall, a well-known New York investment advisor who has long championed the
Skeptics may scoff, but the SBI scores more often than any field goal
kicker in the NFL. It's been right 26 of 29 times, according to Stovall.
The SBI is just one of many Wall Street legends that allegedly predict
future stock market activity. Women's hemlines were once closely watched on
Wall Street: If hemlines rose, so did stock prices. If they started to fall,
it was time to sell.
Market pundits say that indicator has come under severe duress in recent
years, with eclectic fashion styles and sexual-harassment guidelines and the
advent of the pantsuit.
Some folklore has origins that are fairly easy to trace. For instance, the
belief that October is a jinxed month has a lot to do with rather nasty stock
market crashes in 1929 and 1987 and a harrowing 200-point drop in 1989.
But unlike most indicators, the SBI is actually credited to an
author--Leonard Koppett of The New York Times, a sportswriter who in 1978
dubbed his discovery the Koppett Cycle. (...)
GO GREEN BAY!!!!!!!