Date: Wed, 23 Feb 1994 09:24:02 -0800
From: Paul Pease pease[AT SYMBOL GOES HERE]CRL.COM
Subject: Re: Strange Advertisement
On Wed, 23 Feb 1994, Glen Accardo wrote:
I've been lurking on this list for a while. But when I saw this sign,
I just had to ask. There is something rather odd about it, but I
understand what they are saying. The sign is for a funeral home and
says "We honor the passing of a lifetime: with dignity and care."
I'm reminded of the time a Hot L.A. ad agency pitched the Forest Lawn
account with no success but a most memorable slogan:
"If you aren't buried in Forest Lawn, you haven't lived!"
Paul Pease, Writer Consultant 302 Bryant, Palo Alto CA 94301
CompuServe 72271,3640 | MCI Mail 201-3837 | Prodigy bcxk80b
Specializing in high technology marketing communications since
Intel's 1101 and the Osborne O1. Building my next career as
an E-mail Amanuensis. Open to talk about projects: 415-322-2072.