Date:    Sun, 21 Jun 1998 16:54:36 EDT
<br>From:    "Barry A. Popik" <Bapopik[AT SYMBOL GOES HERE]AOL.COM>
<br>Subject: Uncompromise & other compromises
<br>
<br>UNCOMPROMISE
<br>
<br>    In the Styles section of today's Sunday New York Times are two full-page
<br>ads for Rockport shoes.  The tag line is:
<br>
<br>    live comfortably.  uncompromise.  start with your feet.
<br>
<br>    I guess capital letters are "out."
<br>    Anyway, "uncompromise" has a little "R" next to it.  On the side of the
<br>page is "1-800-ROCKPORT, Rockport and uncompromise are registered trademarks."
<br>    "Uncompromise" is a registered trademark?  I can't use that word?
<br>    Why doesn't the Goodwill Games trademark "good."
<br>    McDonald's Happy Meals trademark "happy."
<br>    Quality Inns trademark "quality."
<br>    Jesse Sheidlower's THE F-WORD trademark--
<br>    One-word "trademarks" (long-established words at that!) make me wonder
<br>what this registered trademark thing is all about, anyway.
<br>    Grant B., any opinions?
<br>
<br>------------------------------------------------------------------------------
<br>-------------------------------------------
<br>OTHER COMPROMISES
<br>
<br>    "Yankees" and Yankee Stadium continue to be a hot subject in these parts,
<br>and I was SURE my stuff on the meaning of the Yankees would be printed
<br>somewhere.  As reported before, I lectured before SABR on February 28th, then
<br>sent the stuff to Yankees Magazine and got no reply in eight weeks.
<br>Www.yankees.com didn't reply, either.  My angry letter to George Steinbrenner
<br>was forwarded to Yankees Magazine, whose editor called my answering machine.
<br>    I called right back, but his secretary said he would be out of town until
<br>next week!  I called back next week, and his secretary said he was still out.
<br>I called back a few days later and got an answering machine message that the
<br>editor was out and wasn't taking messages.
<br>-----------------------------
<br>    The Christian Science Monitor (www.csmonitor.com) published my letter
<br>correcting its erroneous "Big Apple" story last Friday, June 19th, pg. 8.  The
<br>letter states that David Fitz Gerald is John J. Fitz Gerald's son, but I wrote
<br>that David was the son of John's brother, James...James Fitz Gerald had hired
<br>Shirley Povich at the Washington Post in 1922.  Povich, at 90 years old, wrote
<br>me a wonderful letter on the Fitz Gerald brothers and "the Big Apple."  Povich
<br>died two weeks ago at age 92...The New York Times is still waiting for the
<br>"Big Apple" story to be "fit to print."  Two people are dead now, so I guess
<br>that helps.
<br>----------------------------
<br>    I didn't know the late Tom Creswell very well, but he wrote some things
<br>about me a few months ago that were ridiculously kind.
<br>